Tuesday, May 14, 2019

The Russkies

Russia has become one of the lower cost providers of theatrical and television animation:

... Growing interest in new Russian animation work — just one indicator is Netflix’s buy of the series “Leo and Tig” and “Be-Be Bears” from Moscow-based Parovoz ... The two seasons of shorts, about animal adventurers, have done well with kids worldwide. ...

Dmitry Pleshkov of Russia’s Licensing Brands says business is brisk for his company as well. Their previous animated 3D feature, “Two Tails,” scored $3.4 million at the international box office, “a very good result for an independent, relatively small-budget, production.”

Their new film, the 3D feature “The Big Trip,” now out on Russian screens and just released theatrically in Turkey, set records for a non-franchise animated pic, Pleshkov says. ...

Russia has created and sold animated tv shows and features on the international market for years.

In the Soviet era, Soyuzmultfilm was a major producer of animation, creating hand-drawn shorts and features, also puppet animation. Its feature The Snow Queen (1957) had a worldwide release that included the United States.

Today, Russian animation studios such as Wizart, Paravoz and Animaccord are the new up-and-comers in Russia. Product for TV finds it way on to various global platforms; theatrical features are distributed to global markets mostly outside north America, grossing considerably less than American and European long-form cartoons.

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